Become a dealer
Join the Cruel dealer network: dedicated margins, technical support and priority on new launches.
Already a dealer? Log in to the order portal
Dealer-only price list and volume-based terms.
Product training and direct assistance from our team.
Early access to new components and limited series.
How it works
On the order portal, with your business details: company name, VAT number, address. It takes two minutes.
We review the request and activate the account within 48 working hours: you receive a confirmation email.
Log in to the portal with your credentials: B2B price list and opening order.
The request is filled in once on the dealer-only order portal. As soon as it is sent it reaches our team for approval.
Fill in the request on the portalAlready have a customer account on the portal? Use the same email: the request updates your account and your password stays the same.